The Art of Storytelling for Page, Stage and Screen
Looking to up your fiction writing game? Robert McKee might just be your best bet. Robert McKee is an author who is well-known for his Story Seminar, which he developed when he was a professor at the University of Southern California. The Story Seminar is a three-day event that provides writing advice and all the information writers need to create compelling stories.
Now, with McKee’s renowned books, aspiring writers can get that same solid writing advice in book form. The books in McKee’s series on fiction writing cover all the key components necessary to craft an excellent story. From crafting believable characters and character arcs, to writing realistic and compelling dialogue, to knowing how to talk about your story and market it to potential audiences, these books will get writers through every step of the story-making process.
From the master of Story, Dialogue, and Character, ACTION offers writers the keys to propulsive storytelling.
ACTION explores the ways that a modern-day writer can successfully tell an action story that not only stands apart, but wins the war on clichés. Teaming up with the former co-host of The Story Toolkit, Bassim El-Wakil, legendary story lecturer Robert McKee guides writers to award-winning originality by deconstructing the action genre, illuminating the challenges, and, more importantly, demonstrating how to master the demands of plot with surprising beats of innovation and ingenuity.
Topics include:
- Understanding the Four Core Elements of Action
- Creating the Action Cast
- Hook, Hold, Pay Off: Design in Action
- The Action Macguffin
- Action Set Pieces
- The Sixteen Action Subgenres
A must-add to the McKee storytelling library, ACTION illustrates the principles of narrative drive with precision and clarity by referencing the most popular action movies of our time including: Die Hard, The Star Wars Saga, Dark Knight, The Matrix, and Avengers: Endgame.
Following up his perennially bestselling writers’ guide Story and his inspiring exploration of the art of verbal action in Dialogue, the most sought-after expert in the storytelling brings his insights to the creation of compelling characters and the design of their casts.
CHARACTER explores the design of a character universe: The dimensionality, complexity and arcing of a protagonist, the invention of orbiting major characters, all encircled by a cast of service and supporting roles.
Robert McKee’s popular writing workshops have earned him an international reputation. The list of alumni with Oscars runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation.
Now, in Dialogue, McKee offers the same in-depth analysis for how characters speak on the screen, on the stage, and on the page in believable and engaging ways. From Macbeth to Breaking Bad, McKee deconstructs key scenes to illustrate the strategies and techniques of dialogue. Dialogue applies a framework of incisive thinking to instruct the prospective writer on how to craft artful, impactful speech. Famous McKee alumni include Peter Jackson, Jane Campion, Geoffrey Rush, Paul Haggis, the writing team for Pixar, and many others.
Robert McKee’s popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation.
Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising. After successfully guiding organizations as diverse as Samsung, Marriott International, Philips, Microsoft, Nike, IBM, and Siemens to transform their marketing from an ad-centric to story-centric approach, McKee and Gerace now bring this knowledge to business leaders and entrepreneurs alike.
Drawing from dozens of story-driven strategies and case studies taken from leading B2B and B2C brands, Storynomics demonstrates how original storytelling delivers results that surpass traditional advertising. How will brands and their customers connect in the future? Storynomics provides the answer.