Social Media Freaks

Digital Identity in the Network Society


By Dustin Kidd

Formats and Prices






ebook $25.99

This item is a preorder. Your payment method will be charged immediately, and the product is expected to ship on or around March 7, 2017. This date is subject to change due to shipping delays beyond our control.

Social media has been transforming American and global cultural life for over a decade. It has flattened the divide between producer and audience found in other forms of culture while also enriching some massive corporations. At the core of Social Media Freaks is the question: Does social media reproduce inequalities or is it a tool for subverting them?

Social Media Freaks presents a virtual ethnography of social media, focusing on issues of identity and inequality along five dimensions-race, class, gender, sexuality, and disability. It presents original and secondary findings, while also utilizing social theory to explain the dynamics of social media. It teaches readers how to engage social media as a tool for social activism while also examining the limits of social media’s value in the quest for social change.


On Sale
Mar 7, 2017
Page Count
288 pages
Avalon Publishing

Dustin Kidd

About the Author

Dustin Kidd is Associate Professor of Sociology and Director of Intellectual Heritage at Temple University in Philadelphia. Kidd is the author of two other books: Social Media Freaks: Identity, Mass Media, and Society; and Legislating Creativity: The Intersections of Art & Politics. He has also published articles and essays in several journals including The Hedgehog Review, AfterImage, Research in Political Sociology, The Journal of Popular Culture, Contexts, and Sociology Compass. He has taught courses on the sociology of popular culture since 2001.

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