Not Buying It

Stop Overspending and Start Raising Happier, Healthier, More Successful Kids

Contributors

By Brett Graff

Formats and Prices

Price

$16.00

Price

$20.99 CAD

Format

Format:

  1. Trade Paperback $16.00 $20.99 CAD
  2. ebook $7.99 $9.99 CAD

This item is a preorder. Your payment method will be charged immediately, and the product is expected to ship on or around March 15, 2016. This date is subject to change due to shipping delays beyond our control.

Most parents will do just about anything to secure happy lives and bright futures for their kids. Add in competition with other parents and near-constant pressure, their drive to give their kids the best of everything can backfire, setting back the child and the household finances. 

Brett Graff, "The Home Economist," exposes how overspending can harm children by setting back intellect and encouraging narcissism, depression and unhealthy or unsafe habits. By unearthing research on pricey baby gear, oversized houses, so-called "educational" toys and after-school lessons, expensive sports equipment and private coaching, even certain organic products and unregulated "natural" medicines—she even has eye-opening findings on private schools versus public schools—Graff proves that we can spend too much getting our kids ahead and wind up instead setting them back. 

Not Buying It proves that sound, rational decision-making about spending is far more beneficial for our kids than purchases made out of fear, pressure and confusion. With Graff's guidance, you'll confidently create the financial strategy that's best for your family, not the one pushed by marketers or practiced by your neighbors. Not Buying It is your blueprint for emotional and financial freedom, and the stability your children deserve. 

On Sale
Mar 15, 2016
Page Count
256 pages
Publisher
Seal Press
ISBN-13
9781580055918

Brett Graff

About the Author

Brett Graff, the “Home Economist,” is a former U.S. government economist and correspondent for Reuters who writes on the psychology of consumer spending. Her writing is published in the Miami Herald, Chicago Tribune, Kansas City Star, Detroit News, and has been featured in Glamour, Good Housekeeping, American Baby, Redbook, Maxim, Ladies’ Home Journal, First for Women, Cosmopolitan, Women’s Health, and the Los Angeles Times. She has also written for Forbes.com, Learnvest.com, the Nest, the Knot, and the Bump.

Her television segment, “The Home Economist,” ran for four seasons on Nightly Business Report, and Brett has made appearances on CNN, CNBC, Headline News, France 2, and each of the Miami ABC, NBC, and CBS affiliates.

Brett is a wife, a mother of two young girls and a recovering PTO officer, where she learned in the trenches that traditional economists are wrong in assuming people are rational shoppers—particularly if those people happen to be parents.

Learn more about this author