We have updated our Privacy Policy Please take a moment to review it. By continuing to use this site, you agree to the terms of our updated Privacy Policy.

Business @ The Speed Of Stupid

Building Smart Companies After The Technology Shakeout

Trade Paperback / ISBN-13: 9780738207681

Price: $17.99 / $22.99 (CAD)

ON SALE: October 17th 2002

Genre: Nonfiction / Business & Economics / Human Resources & Personnel Management

PAGE COUNT: 256

Business @ the Speed of Stupid brings to light many of the myths that stymie unwary investors, entrepreneurs, and managers who are seeking to turn a profit in the digital economy. It highlights why smart entrepreneurs buy into dim-witted business beliefs and exposes the “big lies” that have crippled so many companies. With ultimate know-how, verve, and humor, Dan Burke and Alan Morrison reveal why brilliant engineers don’t always make brilliant business leaders, how innovation is far less important than customers and quality, and that, yes, you do need to be profitable to survive on the Web. Bringing realism and experience to the table to counteract the lingering technology industry hype, Business @ the Speed of Stupid explains how to survive and profit in the next phase of our technology-driven economy.

What's Inside

Read More Read Less

Reader Reviews