Customer-centered Growth

Five Proven Strategies For Building Competitive Advantage

Contributors

By Richard C Whiteley

By Diane Hessan

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Price

$21.99

Price

$28.99 CAD

Format

Trade Paperback

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Trade Paperback $21.99 $28.99 CAD

This item is a preorder. Your payment method will be charged immediately, and the product is expected to ship on or around March 24, 1997. This date is subject to change due to shipping delays beyond our control.

In Customer-Centered Growth, Richard Whiteley and Diane Hessan reveal the compelling secrets of how today's successful companies are achieving explosive growth. Drawing on dozens of case studies of every kind of enterprise, Whiteley and Hessan define five proven strategies that you can use to grow—even under the most adverse business conditions.
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Genre:

On Sale
Mar 24, 1997
Page Count
336 pages
Publisher
Basic Books
ISBN-13
9780201154931

Richard C Whiteley

About the Author

Richard Whiteley, author of The Customer-Driven Company (selected by Fortune as one of the best books of the year), is Vice Chairman and cofounder of The Forum Corporation.

Diane Hessan is executive vice president at Forum. Each author holds an M.B.A. from Harvard Business School.

Learn more about this author