Formats and Prices
- ebook $9.99 $12.99 CAD
- Trade Paperback $19.99 $24.99 CAD
This item is a preorder. Your payment method will be charged immediately, and the product is expected to ship on or around May 22, 2012. This date is subject to change due to shipping delays beyond our control.
The success of Starbucks Coffee Company is one of the most amazing business stories in decades. What started as a single store on Seattle’s waterfront has grown into the largest coffee chain on the planet. Just as remarkable as this incredible growth is the fact that Starbucks has managed to maintain its renowned commitment to product excellence and employee satisfaction.
Marketers, managers, and aspiring entrepreneurs will discover how to turn passion into profit in this definitive chronicle of the company that “has changed everything… from our tastes to our language to the face of Main Street” (Fortune).
- On Sale
- May 22, 2012
- Page Count
- 368 pages
- Hachette Books