About the Author
Dubbed “the most powerful man in Washington you’ve never heard of” by the Washington Post
, Mark J. Penn
is the worldwide CEO of Burson-Marsteller. He was pollster to President Clinton in his successful 1996 re-election campaign, and is adviser to Senator Hillary Rodham Clinton, Microsoft Chairman Bill Gates, numerous corporations, and twenty-five foreign heads of state.E. Kinney Zalesne
has served as a White House Fellow, Counsel to U.S. Attorney General Janet Reno, and Executive Vice President and President of two national social-change organizations.