Easy to Learn, Difficult to Master

Pong, Atari, and the Dawn of the Video Game

Contributors

By David Kushner

By Koren Shadmi

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$11.99

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$15.99 CAD

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  1. ebook $11.99 $15.99 CAD
  2. Trade Paperback $16.99 $22.99 CAD

This item is a preorder. Your payment method will be charged immediately, and the product is expected to ship on or around September 13, 2022. This date is subject to change due to shipping delays beyond our control.

The gripping origin story of Pong, Atari, and the digital icons who defined the world of video games.

A deep, nostalgic dive into the advent of gaming, Easy to Learn, Difficult to Master returns us to the emerging culture of Silicon Valley. At the center of this graphic history, dynamically drawn in colors inspired by old computer screens, is the epic feud that raged between Atari founder Nolan Bushnell and inventor Ralph Baer for the title of “father of the video game.” 

While Baer, a Jewish immigrant whose family fled Germany for America, developed the first TV video-game console and ping-pong game in the 1960s, Bushnell, a self-taught whiz kid from Utah, put out Atari’s pioneering table-tennis arcade game, Pong, in 1972. Thus, a prolonged battle began over who truly spearheaded the multibillion-dollar gaming industry, and around it a sweeping narrative about invention, inspiration, and the seeds of digital revolution.

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Genre:

  • “This little book offers for the story of Pong what the coin-op did for games: the most dense, lucid, and delightful version of itself.”
    Ian Bogost, game designer and author of PLAY ANYTHING
  • Easy to Learn, Difficult to Master tells the fascinating story of a network of entrepreneurs who created a universe of video games—from Pong to Atari and beyond—that reshaped modern times. This gripping graphic novel unearths a forgotten and bizarre history that produced a multi-billion-dollar industry. A great book for anyone interested in video games, or the history of contemporary times.”
    Julian Zelizer, author of BURNING DOWN THE HOUSE
  • Easy to Learn, Difficult to Master brilliantly depicts the epic story behind video games, between two very different inventors who changed the world with virtual paddles. If this book were an arcade game, I’d lose all my quarters replaying it.”
    Steven Levy, author of HACKERS and FACEBOOK: THE INSIDE STORY
  • “The fast-moving narrative hits high points of inspiration and invention.”
    Publishers Weekly
  • “[A]n insightful biography into the genesis of video games as we know them.” 
    Gizmodo
  • “In Easy to Learn, Difficult to Master, readers see the contested history of the rise of video games, specifically in the development of Pong… The beginnings of Silicon Valley culture are on display, and the authors smartly balance the highs and lows that continue in video-game-company culture to this day. The history is interspersed with a fun, Tron-esque game of Pong between Bushnell and Baer, and the artwork captures the old-school-gaming feel.”
    Booklist

On Sale
Sep 13, 2022
Page Count
112 pages
Publisher
Bold Type Books
ISBN-13
9781568588759

David Kushner

About the Author

David Kushner is an award-winning journalist and author. A contributing editor of Rolling Stone, Kushner has written for publications including The New YorkerVanity FairWiredNew York Times Magazine, and GQ. His books include Masters of Doom andAlligator Candy. Kushner is also author of the graphic novel Rise of the Dungeon Master, illustrated by Koren Shadmi.

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Koren Shadmi

About the Author

Koren Shadmi is a Brooklyn-based illustrator and cartoonist; he studied illustration in the School of Visual Arts in NYC, where he now teaches. His graphic novels include Rise of the Dungeon Master, and his work has been published in the The New York TimesThe New YorkerThe Washington PostPlayboy, and Wired.

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