By clicking “Accept,” you agree to the use of cookies and similar technologies on your device as set forth in our Cookie Policy and our Privacy Policy. Please note that certain cookies are essential for this website to function properly and do not require user consent to be deployed.

Flow Brand Page

Flow

Celebrating Life’s Little Pleasures


“The best things happen when you dare to follow your heart. And that’s exactly what we did when we hatched this idea for a new magazine in an attic room  several years ago. We dreamed of a magazine with which we could explore our love of paper. A magazine of unhurried time, all about doing things differently and making new choices. Small  happiness, daily life, and the  beauty of not always managing to be perfect. That is how Flow  began.  Flow  is all about positive psychology, mindfulness, creativity, and the beauty of imperfection.”
—Irene Smit and Astrid van der Hulst, Flow  cofounders and creative directors

Workman Publishing and Flow  magazine are partnering on books and calendars that celebrate Flow’s focus on mindfulness, creativity, and the pleasures of paper, with beautiful illustrations and paper “goodies,” such as detachable journals, stickers, and postcards.

Flow  magazine, created by Irene Smit and Astrid van der Hulst, is based near Amsterdam and has global distribution in 20 countries. It publishes eight English-language editions a year, plus special editions focused on single topics, such as DIY, mindfulness, and paper.

Puzzles

  • Everything Is Made Out of Magic 1,000-Piece Puzzle (Flow)

    Everything Is Made Out of Magic 1,000-Piece Puzzle (Flow)

  • Free to Just Be 1,000-Piece Puzzle

    Free to Just Be 1,000-Piece Puzzle

  • Dare to Dream 1,000-Piece Puzzle

    Dare to Dream 1,000-Piece Puzzle

  • All Good Things Are Wild and Free 1,000-Piece Puzzle (Flow) Adults Families Picture Quote Mindfulness Gift

    All Good Things Are Wild and Free 1,000-Piece Puzzle (Flow) Adults Families Picture Quote Mindfulness Gift

  • Home Sweet Home 1,000-Piece Puzzle

    Home Sweet Home 1,000-Piece Puzzle

  • Let the Sun Shine In 1,000-Piece Puzzle

    Let the Sun Shine In 1,000-Piece Puzzle

Stationery

  • Everything Is Made Out of Magic Daily Tracker

    Everything Is Made Out of Magic Daily Tracker

  • Everything Is Made Out of Magic Notebook Set

    Everything Is Made Out of Magic Notebook Set

  • Everything Is Made Out of Magic Stationery Pad

    Everything Is Made Out of Magic Stationery Pad

  • Everything Is Made Out of Magic Wrapping Paper and Gift Tags

    Everything Is Made Out of Magic Wrapping Paper and Gift Tags

  • Everything Is Made Out of Magic Sticker Book

    Everything Is Made Out of Magic Sticker Book

  • All Good Things Are Wild and Free Wrapping Paper and Gift Tags

    All Good Things Are Wild and Free Wrapping Paper and Gift Tags

  • All Good Things Are Wild and Free Sticky Notes

    All Good Things Are Wild and Free Sticky Notes

  • All Good Things Are Wild and Free Sticker Book

    All Good Things Are Wild and Free Sticker Book

  • All Good Things Are Wild and Free Sketchbook

    All Good Things Are Wild and Free Sketchbook

  • All Good Things Are Wild and Free Notebook Set

    All Good Things Are Wild and Free Notebook Set

  • All Good Things Are Wild and Free Daily Tracker

    All Good Things Are Wild and Free Daily Tracker

  • All Good Things Are Wild and Free 1,000-Piece Puzzle (Flow) Adults Families Picture Quote Mindfulness Gift

    All Good Things Are Wild and Free 1,000-Piece Puzzle (Flow) Adults Families Picture Quote Mindfulness Gift

  • Breathe, Create, Celebrate Notebook Set

    Breathe, Create, Celebrate Notebook Set

  • List More, Forget Less Notepad

    List More, Forget Less Notepad

  • One Day at a Time Daily List Pad

    One Day at a Time Daily List Pad

  • Tiny Pleasures Sticky Notes

    Tiny Pleasures Sticky Notes

Books

  • Keep What You Love

    Keep What You Love

  • The Tiny Book of Tiny Pleasures

    The Tiny Book of Tiny Pleasures

  • A Book That Takes Its Time

    A Book That Takes Its Time

  • Everything Grows with Love

    Everything Grows with Love

  • 50 Ways to Draw Your Beautiful, Ordinary Life

    50 Ways to Draw Your Beautiful, Ordinary Life

  • Creativity Takes Courage

    Creativity Takes Courage

  • The Big Book of Less

    The Big Book of Less

  • My Perfectly Imperfect Life

    My Perfectly Imperfect Life

  • Know Yourself

    Know Yourself

  • A Book That Loves You

    A Book That Loves You

Books for Kids

  • The Kids' Book of Paper Love

    The Kids' Book of Paper Love

  • The Kids' Book of Sticker Love

    The Kids' Book of Sticker Love

  • The Kids' Book of Craft Love

    The Kids' Book of Craft Love

Calendars

  • Go with the Flow: A Magnetic Monthly Calendar 2024

    Go with the Flow: A Magnetic Monthly Calendar 2024

Videos


‘All Good Things Are Wild and Free’ gift and stationery line

Creativity Takes Courage

The Tiny Book of Tiny Pleasures