Pulitzer Prize winner Tracy Kidder memorably records the
drama, comedy, and excitement of one company's efforts to bring a new
microcomputer to market.
Computers have changed since 1981, when The Soul of a New Machine first examined the culture of the computer revolution. What has not changed is the feverish pace of the high-tech industry, the go-for-broke approach to business that has caused so many computer companies to win big (or go belly up), and the cult of pursuing mind-bending technological innovations.
The Soul of a New Machine is an essential chapter in the history of the machine that revolutionized the world in the twentieth century.
Genre: Biography & Autobiography, Business & Economics, Technology & Engineering
On Sale: June 1st 2000