Learn from the masters in Jeffrey Fox's 7th book. The bestselling author includes advice from great rainmakers, world-famous and industry famous, as well as Jeffrey Fox's signature counter-intuitive counsel and commentary.
Jeffrey Fox interviewed dozens of businessmen and women who have achieved great success in their fields and distilled their advice for other aspiring rainmakers. The chapters include:
Prepare To Be Lucky
Why Customers Want to Give Referrals
Relationships Are Bunk
Take the Word "Price" Out of Your Vocabulary
The Sales Prioritization System
JEFFREY J. FOX is the founder of Fox & Co., Inc., a premier marketing consulting company, serving over sixty companies in sixty industries. Prior to starting Fox & Co., Mr. Fox. was VP of Marketing and Corporate VP of Loctite Corporation. He was also director of marketing for the wine division of Pillsbury, and held various senior marketing posts at Heublein, Inc, including Director of New Products. Fox is the winner of Sales and Marketing Management magazine's Outstanding Marketer Award; and the National Industrial Distributors Award as the Nation's Best Industrial Marketer. He is the subject of a Harvard Business School case study that is rated one of the top 100 case studies, and is thought to be the most widely taught marketing case in the world. Fox has been a guest lecturer at The Harvard Business School (from which he has an MBA), The Amos Tuck School, The Conference Board, and numerous other organizations. He has been featured in the Wall Street Journal, Business Marketing, and numerous other publications, and he is a member of the Board of Trustees at Trinity College in Hartford, Connecticut. He works in Avon, CT, and lives in New Hampshire.