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Guy Kawasaki

Guy Kawasaki is the former director of software product management for Apple Computer, Inc. He is now president of Fog City Software and writes a monthly column for Macworld magazine. He lives in San Francisco with his wife and kids.


How to Drive Your Competition Crazy

How to Drive Your Competition Crazy

by Guy Kawasaki

A rogue business strategist and marketing expert offers irreverent, unconventional, and extreme strategies in sales, marketing, production, and human resources to crush the competition.


If you were intrigued by the title of this book, you are probably the type of business book reader who's had enough of management self-help ...

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